Guild Transformation Self Coaching Guru

Dear Me, We Need to Talk: How Self-Coaching Turns You Into Your Own Life Guru

May 11, 20255 min read

“Dear Me, We Need to Talk: How Self-Coaching Turns You Into Your Own Life Guru”

Because who better to coach you… than the person who already knows where all the snacks are hidden.

Introduction to Self-Coaching

Picture this: you’re staring into your fridge at midnight, contemplating the meaning of life over a half-eaten cheesecake. You sigh dramatically, whispering to yourself, “I really need to get my act together.”

Congratulations — you’ve just had your first self-coaching session.

But what if I told you that self-coaching could be so much more than late-night fridge confessions? What if it became your secret weapon for personal growth, confidence, and stepping into your most unstoppable, future self?

Self-coaching isn’t just a buzzword for people who read too many personal development books. It’s a practical, transformative tool that empowers you to take charge of your life — without needing to book a single appointment or part with your hard earned cash! 

Let us dive straight in and explore why self-coaching is the ultimate superpower and how you can unleash it to create a life that feels wildly aligned, exciting, and cheesecake-optional.

Guild Transformation Self-coaching

What Is Self-Coaching Anyway?

In simple terms, self-coaching is the practice of guiding yourself through challenges, goals, and mindset shifts using structured reflection, powerful questions, and intentional action.

In less simple terms, it’s the art of becoming your own Yoda without the funny ears.

It’s about:

  • Checking in with your thoughts and emotions.

  • Holding yourself accountable.

  • Becoming aware of your patterns.

  • Guiding yourself with curiosity, compassion, and a sprinkle of tough love.

The Magical Benefits of Self-Coaching (No Fairy Dust Required)

  1. You Become Unstoppable
    Self-coaching helps you blast through procrastination, self-doubt, and limiting beliefs. Suddenly, your dreams don’t feel so terrifying — they feel like exciting experiments.

  2. You Build Unshakable Self-Awareness
    When you coach yourself, you become fluent in the language of you. You notice your patterns, your triggers, your motivators — and that awareness is pure gold for transformation.

  3. You Save a Ton of Money
    No need to drain your bank account on gurus, courses, or overpriced life coaches (except maybe me — but hey, I’m worth it). Self-coaching is an affordable way to level up.

  4. You Grow Resilience
    Life throws curveballs. Self-coaching arms you with the tools to bounce back faster, stronger, and with a better sense of humour.

  5. You Access Your Future Self Now
    When you coach yourself, you don’t wait to become the person you want to be — you practice showing up as that version now.

“Go confidently in the direction of your dreams. Live the life you have imagined.” – Henry David Thoreau

How to Start Self-Coaching (Without Feeling Awkward)

1. Schedule a Daily Check-In

Set aside 10 minutes each day to journal, reflect, or sit quietly. Ask yourself:

  • What went well today?

  • Where did I get stuck?

  • What would my future self tell me about this?

Pro tip: use a fun notebook. It’s scientifically proven that cute stationery increases wisdom. (Okay, maybe not scientifically, but it feels true.)

2. Use Powerful Questions

Here are a few zingers:

  • If failure wasn’t an option, what would I do next?

  • What story am I telling myself right now — and is it even true?

  • What would Beyoncé/my future self/my inner rockstar do here?

3. Create a ‘Wins’ List

Keep a running list of your accomplishments, no matter how small. Did you drink water instead of coffee? Did you say “no” to something that drained you? Celebrate it. Confidence is built on evidence.

4. Identify Thought Traps

Catch yourself in the act when you fall into:

  • Catastrophising (“This is the WORST DAY EVER” — is it, though?)

  • All-or-nothing thinking (“If I don’t do it perfectly, I’ve failed”)

  • Mind reading (“They probably hate me” — you don’t know that!)

Once you catch the thought, challenge it. Ask: What’s a more balanced or empowering perspective?

5. Set Micro-Actions

Break big goals into ridiculously tiny steps. Want to start a business? Step one: brainstorm names. Want to run a marathon? Step one: put on sneakers. Action creates momentum.

Funny (But True) Self-Coaching Hacks

  • Name Your Inner Critic: Mine’s called Brenda. When she starts trash-talking, I imagine her in leopard print shouting from the side-lines — suddenly, she’s much less intimidating.

  • Give Your Future Self a Theme Song: Play it when you need motivation. Bonus points if it involves a hairbrush microphone.

  • Ask ‘Would I Say This to a Friend?’ We’re often crueller to ourselves than we’d ever be to others. Filter your self-talk through the “friend test.”

Are you thinking about your future-self? Read this post to see how you can start to embody your future-self today!

Why This Changes Everything

When you coach yourself consistently, you stop waiting for someone to rescue you, validate you, or tell you what to do. You become:

  • The author of your story.

  • The architect of your dreams.

  • The slightly eccentric but totally fabulous CEO of your own life.

That’s not just cute motivation — that’s real empowerment.

Final Thoughts

Self-coaching isn’t about fixing yourself; it’s about meeting yourself where you are and guiding yourself lovingly toward where you want to go.

It’s about laughing when you fall, celebrating when you rise, and remembering that you are — and always have been — your own greatest asset.

So go ahead, grab that notebook, give your inner critic a sassy nickname, and start having some heart-to-hearts with yourself. Future You is already cheering you on.


Jo Marshall is a seasoned growth mindset expert and transformational life coach, with nearly 30 years of experience. Specialising in personal development strategies, she helps people to reach their full potential, and achieve their dream life. Be it purpose or passion driven, Jo will have the answers and plans to get you on your way!

Jo Marshall

Jo Marshall is a seasoned growth mindset expert and transformational life coach, with nearly 30 years of experience. Specialising in personal development strategies, she helps people to reach their full potential, and achieve their dream life. Be it purpose or passion driven, Jo will have the answers and plans to get you on your way!

Back to Blog