Step into your future self today

Your Journey of Growth and Transformation Starts Now!

Transformational life coaching and mindset training

Welcome to Guild Transformation

Your next level starts here!

You’re here for a reason. Maybe you’re stuck in a rut, wondering if there’s more to life than your daily grind. Maybe you’ve got big dreams but no idea how to make them real. Maybe you’re just tired of reading self-help books that promise enlightenment but leave you with nothing but a growing stack of unread pages and a mild existential crisis.

At Guild Transformation, we believe that life transformation is more than a trend - it’s the foundation of your future self.

Through guided transformative coaching, and the power of community, we help you break free from old patterns and step into the life you truly desire. Whether you join our online workshops, group coaching, or membership, you’ll gain the tools, support, and mindset shifts to create lasting change. Your transformation starts here.

Good news: you’ve found the right place.

What Can We Do For You?

Our mission is simple: to empower you to take charge of your life with confidence and clarity. Through our dynamic online workshops, group coaching packages, and our membership community, we create a space where growth is not just possible - it is inevitable!


Here at Guild Transformation, we don’t do generic, one-size-fits-all advice. We believe in real, deep, life-changing personal development—with a side of humour, because let’s be honest, self-improvement is way more fun when you’re actually enjoying the process.

'We are what we repeatedly do. Excellence, then, is not an act, but a habit'

Will Durant

Why work with us?

We’re not here to sell you an impossible dream. We’re here to help you
wake up to your own potential, shake off the doubts, and actually start making things happen.

  • No Fluff, Just Results: We combine science-backed coaching methods with a practical, no-nonsense approach. No chanting under the moonlight (unless you’re into that). Just real tools that actually work.

  • Coaching That Gets You: Whether you’re a total self-development newbie or a seasoned growth junkie, we meet you where you’re at and help you go further.

  • Laugh While You Level Up: We take your goals seriously—but not ourselves. Transformation should be exciting, not something that feels like a punishment.

  • A Community, Not a Classroom: When you join Guild Transformation, you’re not just signing up for coaching—you’re stepping into a supportive, inspiring community of people who actually want to see you win

Why are we so good at this?

Because we’ve been where you are.

Our team isn’t made up of distant “gurus” who act like they’ve got it all figured out. We’re real people who have walked this path, done the work, and learned what actually makes a difference. We’ve coached hundreds of people through massive personal breakthroughs, and we know how to guide you through yours.

We mix deep personal insight with a whole lot of heart —and a sense of humour, because transformation should be a joyful process, not something that makes you feel like you’re in self-improvement boot camp.

'Our biggest enemy is our own self-doubt. We really can achieve extraordinary things in our lives. But we sabotage our greatness because of our fear'

Robin Sharma

Ready to Transform? Let’s Do This.

If you’re looking for a sign, this is it.

Life doesn’t magically change just because you wish for it. It changes when you
decide to step up and make it happen—and we’re here to help you do exactly that.

👉Join one of our upcoming courses

👉Take the first step—your future self will thank you


The only thing standing between you and the life you actually want is the choice to start.

So… what are you waiting for? Let’s make this happen.

Our Expert Instructors


Our instructors are industry professionals and thought leaders with years of experience in their respective fields. They bring not just theoretical knowledge, but practical insights and real-world examples that will help you apply what you learn immediately. Here at Guild, you're not just learning from textbooks – you're learning from the best in the business.

Read Our Latest Articles

Guild Academy The Art of Saying No

The Art of Saying No: How to Stop Being a People-Pleasing Machine

March 30, 20255 min read

The Art of Saying No: How to Stop Being a People-Pleasing Machine

Are you one of those people who find yourself saying “yes” to things you don't really want to do, even when your diary is already bursting at the seams? Do you agree to these things just to avoid disappointing others? Do you say "no" to things you really want to do so that you don't interrupt other people's plans?

If this sounds like you, don’t worry—you’re not alone, most of us have these annoying traits and the best news is? We have your back!

If the truth be told, many of us struggle to say “no,” but learning this crucial skill is actually essential for maintaining your well-being and living authentically.

So, why does saying “no” matter so much, and how do we master the art of turning people down gracefully?

Why Saying "No" Is Essential for Self-Care

When you say “yes” to everything, you often end up saying “no” to yourself - and this just isn't fair! There are some reasons why learning to decline requests is critical:

  • Protecting Your Time and Energy: Time is a finite resource. Every “yes” you give to someone else takes away time and energy you could use for your own priorities.

  • Avoiding Burnout: Overcommitting can lead to stress, exhaustion, and resentment. Saying “no” allows you to set healthy boundaries and prevent burnout.

  • Fostering Authenticity: Agreeing to things you don’t want to do often stems from a desire to be liked. But true relationships thrive on honesty, not people-pleasing. If you say "no" and someone becomes annoyed, then they are used to taking liberties with you. You need to clamp down on it.

"You have to decide what your highest priorities are and have the courage—pleasantly, smilingly, non-apologetically—to say no to other things." – Stephen Covey

Why Is It So Hard to Say "No"?

The struggle to decline requests often comes from deep-seated beliefs and fears:

  • Fear of Rejection: We all worry that people will think less of us if we say “no.” We need to stop this.

  • Desire to Avoid Conflict: Many of us dislike confrontation and would rather agree than risk upsetting someone. Whilst confrontation isn't nice, no-one has the right to confront us for simply refusing a request - the problem lies with them and not with you!

  • Cultural Conditioning: Society often praises selflessness and equates “yes” with being helpful and kind. Your self care and peace of mind is worth more than thinking we should be kind. We do have to be kind - to ourselves! We are not unkind if we simply say no to someone else.

Acknowledging these barriers is the first step toward overcoming them. Remember, saying “no” isn’t selfish—it’s an act of self-respect.

Learn to say no! Stop people pleasing!

7 Tips for Saying "No" Gracefully....

Here’s how to decline requests in a way that’s both kind and firm:

  1. Get Clear on Your Priorities: Knowing your goals and limits makes it easier to determine which requests align with them. If it’s not a “heck yes,” it’s a “no.”

  2. Start Small: Practice saying “no” to low-stakes requests. For example, turn down a social invite you’re not excited about.

  3. Use Polite but Firm Language: Phrases like “I’m unable to” or “That doesn’t work for me” convey your decision without room for negotiation. Don't negotiate - even if the 'other side' tries to. No means no.

  4. Offer an Alternative (When Appropriate): If you want to help but can’t fulfil the request, suggest another way: “I can’t take this on, but maybe Sarah can assist.”

  5. Delay Your Response: If you’re unsure, buy time to think: “Let me check my schedule and get back to you.”

  6. Avoid Over-Explaining: You don’t owe anyone a detailed justification. A simple “no” is enough.

  7. Use Body Language to Match Your Words: Maintain a friendly tone and smile, but ensure your posture conveys confidence, not hesitation.

Are you afraid that people will not take kindly to you putting boundaries in place? Fear not! We have you covered. Read our post on mastering resilience to keep you on your boundary setting toes!

Examples of Saying "No" in Real Life

  • To a Colleague: “Thanks for thinking of me, but I’m at capacity right now and can’t take this on.”

  • To a Friend: “I’d love to catch up, but I’m swamped this week. Can we plan something for next month?”

  • To a Family Member: “I can’t make it this time, but I hope it’s awesome! Have fun.”

Wise Words to Inspire You

  • "Half of the troubles of this life can be traced to saying yes too quickly and not saying no soon enough." – Josh Billings

  • "Boundaries are a part of self-care. They are healthy, normal, and necessary." – Doreen Virtue

  • "Saying no to others means saying yes to yourself." – Unknown

The Ripple Effect of Saying "No"

When you master the art of saying 'no'” you’ll notice profound changes in your life. You may feel a little bit guilty the first time or two, but this will pass and people will eventually stop requesting things that aren't worth your time or energy. You will feel less overwhelmed, more in control, and able to focus on what truly matters. Even better, the people who genuinely care about you will respect your boundaries. For anyone who doesn't respect your boundaries, then that is their problem.

Remember: Saying 'no' doesn’t make you the baddy! You're not a villain. You’re not turning down a life-or-death mission—just a potluck invite or extra work task. Unless you’re secretly a superhero, in which case…carry on. And then come back and tell us how you did it....

Learn More with Guild Transformation

If you struggle with setting boundaries or saying no, Guild Transformation is here to help.

Our personal development workshops are designed to empower you with the tools and confidence to prioritise your needs while maintaining positive relationships. Join us today and take the first step toward a more balanced, authentic life.

Saying 'no' can feel uncomfortable at first, but it’s a skill worth mastering. By setting boundaries, you’re not only protecting your time and energy but also showing others how to treat you with respect. So go ahead—practice your 'no' with confidence. You’ve got this!

the art of saying nopeople pleasingpersonal developmentexamples of saying no7 tips for saying nono means nostop people pleasing
blog author image

Jo Marshall

Jo Marshall is a seasoned growth mindset expert and transformational life coach, with nearly 30 years of experience. Specialising in personal development strategies, she helps people to reach their full potential, and achieve their dream life. Be it purpose or passion driven, Jo will have the answers and plans to get you on your way!

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'The only real limitation on your abilities is the level of your desires. If you want it badly enough, there are no limits on what you can achieve'

Brian Tracy

What Sets Us Apart?

Interactive Learning

Not everyone enjoys online learning - we are well aware of this! This is why our live workshops and group sessions are designed to be interactive, ensuring you stay engaged throughout and leave with skills you can immediately apply.

Supportive Community

When you enrol on a Guild Transformation programme or membership, you become a part of our community or like-minded people.

You can share experiences, gain feedback, join our online community, and celebrate accomplishments together.

Proven Results

We measure our success by your transformation. We regularly ask for feedback so that we can constantly improve our service to you. Our clients report increased confidence, better relationships, enhanced skillset, and improved career prospects.

Popular Workshops


We understand that quality training shouldn't be out of reach for anyone. That's why we've designed our courses to be both accessible and affordable. With flexible scheduling and a range of pricing options, Elevate Learning ensures that everyone, from solo entrepreneurs to growing teams, can access the professional development they need.

Business Mastery Workshops

Business Mastery Workshops

Business Mastery Workshops

Wellbeing Within the Workplace

Soft Skills For Success & Growth

Business Mastery Workshops

Business Mastery Workshops

Business Mastery Workshops

Wellbeing Within the Workplace

Soft Skills For Success & Growth

Frequently Asked Questions


We know that choosing the right training program is a big decision, and you may have some questions. Below, we've answered some of the most common questions we receive from potential customers. If you have any other queries, feel free to reach out to us directly.

Why should I join a live workshop instead of an online course? 

Live workshops offer a unique, interactive experience that pre-recorded online courses simply can't match. When you join a live workshop with us, you're not just a passive listener; you're an active participant. You'll have the opportunity to ask questions in real-time, engage in discussions with both the instructor and your peers, and receive instant feedback on your ideas and progress. This dynamic environment enhances your learning experience, helps you retain information better, and allows you to immediately apply what you've learned.

What is included in the workshops and masterclasses? 

Each of our workshops and masterclasses is designed to provide a comprehensive learning experience. This typically includes:

-Live Sessions: Interactive, instructor-led sessions where you'll dive deep into the subject matter.

- Course Materials: Downloadable resources such as workbooks, templates, and guides that complement the live sessions and provide additional learning opportunities.

- Practical Exercises: Hands-on activities and exercises that help you apply what you've learned in real-world scenarios.

- Q&A Opportunities: Dedicated time for questions and answers, ensuring you can clarify any doubts and deepen your understanding.

- Access to Recordings: If you miss a live session, or simply want to revisit the content, you’ll have access to recordings of the workshops for a limited time.

Are your workshops suitable for beginners?

Absolutely! Our workshops and masterclasses are designed to cater to a wide range of experience levels. Whether you're a complete beginner or an experienced professional looking to sharpen your skills, you'll find value in our courses. Each session is structured to be accessible, while also offering advanced insights for those looking to dive deeper.

How do I know which course is right for me?

We offer a diverse range of courses, each tailored to meet specific learning objectives. To help you choose the right one, we recommend considering your current skill level, your professional goals, and the areas where you feel you need the most development. If you're still unsure, our team is always available to provide personalized recommendations based on your needs.

What technology do I need to participate in a workshop?

Participating in our live workshops is easy and doesn't require any special technology. All you need is a device with a stable internet connection, a camera/webcam (if you wish to interact visually), and a microphone or headset. We use Zoom for our sessions, and you'll receive detailed instructions on how to join once you register.

What happens if I miss my workshop?

We understand that sometimes plans change. If you miss your workshop, you will be given limited access to the recording within 24 hours of the session taking place. Alternatively, we can sometimes transfer your registration to another upcoming workshop at no additional cost if you notify us by no later than 48 hours before the start of the workshop. Please check our full terms and conditions for more details.

Will I receive a certificate after completing a workshop?

Yes! Upon successful completion of any workshop or masterclass, you'll receive a pdf certificate. This serves as a formal recognition of your new skills and can be a valuable addition to your professional portfolio.

Do you offer team training and coaching?

Yes. Our workshops are a great way for teams to learn and grow together. We offer special group rates and can even arrange customised sessions tailored to your team's specific needs. Contact us to discuss your requirements and we'll help set up a program that works for your group.

How do I sign up for a workshop or masterclass?

Signing up is easy! Simply browse our workshop bookings calendar, select the workshop or masterclass that interests you, and follow the registration prompts. Once registered, you'll receive a confirmation email with all the details you need to get started.

What our customers are saying:

Here are a few of our testimonials from our valued and satisfied learners:

When I enrolled on the Finance for Non-Financial Managers workshop I was out of work and looking for new avenues to explore. I have now opened my own successful business off the back of this and other workshops. I would not use any other training company now.

Michelle Yates, Gosforth, Newcastle-Upon-Tyne

I cannot thank Guild Transformation enough for the skills I learned in the Business Finance course. It really helped me on my path to setting up my own business and understanding my numbers!

John Taylor, Saddleworth, Lancashire

I have completed three workshops with Guild Transformation now, and will completing many more. The delivery and content are second to none. They have helped a lot with my role as a head of department teacher.

Kirsty Thompson, Preston, Lancashire

Our workshops and courses are designed and delivered by industry experts, with a wealth of experience and proven results in their respective fields.

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