Create the life you'd choose to live again

Break Free. Rebuild You.

Become Unstoppable!

Transform your life from the inside out with our practical tools, fierce clarity,

and a future-self you're proud of!

About Guild Transformation:

Growth

Empowerment

Alignment

Transformation

Confidence

Why You Feel Stuck (And How to Fix It)

You’re not lazy. You’re not broken. You’re not “too old” to change.
You’ve just been living in survival mode - over-giving, overthinking, and waiting for something outside you to shift.

The truth?


Lasting transformation doesn’t come from forcing yourself to be more productive.
It comes from finally learning how to trust yourself, focus your energy, and live as your future self - on purpose, not autopilot.

At Guild Transformation, we don’t do quick fixes or fluffy motivation. We teach life-changing personal development in a way that’s funny, real, and designed for busy women who’ve had enough of the emotional rollercoaster.

Your Next Level Starts Now!

You’re here for a reason - to break free from the rut, the overwhelm, the endless cycle of dreaming without doing.

If you’re yearning for more than the daily grind, or feeling lost in a sea of unread self-help books that never quite hit home, know this: transformation isn’t just a trend; it’s the gateway to your truest, most vibrant self.

Through soulful, guided coaching, we’ll help you unravel old patterns, nurture empowering mindsets, and step boldly into the life you’ve always known was possible. Your journey to lasting, meaningful change starts here - and you don’t have to walk it alone.

Our Work

Driving Innovation, Delivering Results

Online Group Coaching

We know that self-paced learning isn't for everyone - this is why we have a number of live, group coaching programmes that run throughout the year.

Whether it is your career, mindset, or vision of your future-self, we have you covered!

Our Community

Get on the waitlist for our transformational Guild Future Self Lounge membership.

Discover our unique pathway and 100's of resources to get you from where you are now to where you want to be.

Team Training

We have multiple team training courses ready to deliver to you. Upskill your team in as little as one hour, with our life coaching, personal improvement, and soft skills workshops.

Our approach to coaching

We’re not here to sell you an impossible dream. We’re here to help you wake up to your own potential, shake off the doubts, and actually start making things happen.

No fluff, just actual results

Science-backed coaching methods with a practical, approach. No chanting under the moonlight (unless you want to). Just real tools that actually work.

Coaching that actually gets you

Whether you’re a total self-development newbie or a seasoned personal growth junkie, we meet you where you’re at and help you go further.

Laugh while you level up

We take your goals seriously—but not always ourselves. Transformation should be fun and exciting, not something that feels like a chore or punishment.

A community, not just a classroom

When you join us, you’re not just signing up for coaching—you’re stepping into a supportive, inspiring community of people who want to see you win

Our team are real people

We have walked this path, done the work, and learned what makes a difference. We’ve coached hundreds of people through massive personal breakthroughs, and we can guide you through yours!

Strengthen personal development skills

We have the tools, resources, courses, coaching, and people, to help you learn those all important personal development and improvement skills. We will help you get your transformation on its way!

Real coaching from the heart

We mix deep personal insight with a whole lot of heart and a sense of humour - your transformation should be a joyful process, and not something that makes you feel like a self-improvement boot camp.

Experienced and time served coaches

Our team are time served experts and qualified professionals in their field. You can rest safe in the knowledge that we know exactly what we are doing, will pass our skills on to you, and help you as much as possible.

'Our biggest enemy is our own self-doubt. We really can achieve extraordinary things in our lives. But we sabotage our greatness because of our fear'

Robin Sharma

Read Our Latest Articles

Guild Transformation Self Coaching Guru

Dear Me, We Need to Talk: How Self-Coaching Turns You Into Your Own Life Guru

May 11, 20255 min read

“Dear Me, We Need to Talk: How Self-Coaching Turns You Into Your Own Life Guru”

Because who better to coach you… than the person who already knows where all the snacks are hidden.

Introduction to Self-Coaching

Picture this: you’re staring into your fridge at midnight, contemplating the meaning of life over a half-eaten cheesecake. You sigh dramatically, whispering to yourself, “I really need to get my act together.”

Congratulations — you’ve just had your first self-coaching session.

But what if I told you that self-coaching could be so much more than late-night fridge confessions? What if it became your secret weapon for personal growth, confidence, and stepping into your most unstoppable, future self?

Self-coaching isn’t just a buzzword for people who read too many personal development books. It’s a practical, transformative tool that empowers you to take charge of your life — without needing to book a single appointment or part with your hard earned cash! 

Let us dive straight in and explore why self-coaching is the ultimate superpower and how you can unleash it to create a life that feels wildly aligned, exciting, and cheesecake-optional.

Guild Transformation Self-coaching

What Is Self-Coaching Anyway?

In simple terms, self-coaching is the practice of guiding yourself through challenges, goals, and mindset shifts using structured reflection, powerful questions, and intentional action.

In less simple terms, it’s the art of becoming your own Yoda without the funny ears.

It’s about:

  • Checking in with your thoughts and emotions.

  • Holding yourself accountable.

  • Becoming aware of your patterns.

  • Guiding yourself with curiosity, compassion, and a sprinkle of tough love.

The Magical Benefits of Self-Coaching (No Fairy Dust Required)

  1. You Become Unstoppable
    Self-coaching helps you blast through procrastination, self-doubt, and limiting beliefs. Suddenly, your dreams don’t feel so terrifying — they feel like exciting experiments.

  2. You Build Unshakable Self-Awareness
    When you coach yourself, you become fluent in the language of you. You notice your patterns, your triggers, your motivators — and that awareness is pure gold for transformation.

  3. You Save a Ton of Money
    No need to drain your bank account on gurus, courses, or overpriced life coaches (except maybe me — but hey, I’m worth it). Self-coaching is an affordable way to level up.

  4. You Grow Resilience
    Life throws curveballs. Self-coaching arms you with the tools to bounce back faster, stronger, and with a better sense of humour.

  5. You Access Your Future Self Now
    When you coach yourself, you don’t wait to become the person you want to be — you practice showing up as that version now.

“Go confidently in the direction of your dreams. Live the life you have imagined.” – Henry David Thoreau

How to Start Self-Coaching (Without Feeling Awkward)

1. Schedule a Daily Check-In

Set aside 10 minutes each day to journal, reflect, or sit quietly. Ask yourself:

  • What went well today?

  • Where did I get stuck?

  • What would my future self tell me about this?

Pro tip: use a fun notebook. It’s scientifically proven that cute stationery increases wisdom. (Okay, maybe not scientifically, but it feels true.)

2. Use Powerful Questions

Here are a few zingers:

  • If failure wasn’t an option, what would I do next?

  • What story am I telling myself right now — and is it even true?

  • What would Beyoncé/my future self/my inner rockstar do here?

3. Create a ‘Wins’ List

Keep a running list of your accomplishments, no matter how small. Did you drink water instead of coffee? Did you say “no” to something that drained you? Celebrate it. Confidence is built on evidence.

4. Identify Thought Traps

Catch yourself in the act when you fall into:

  • Catastrophising (“This is the WORST DAY EVER” — is it, though?)

  • All-or-nothing thinking (“If I don’t do it perfectly, I’ve failed”)

  • Mind reading (“They probably hate me” — you don’t know that!)

Once you catch the thought, challenge it. Ask: What’s a more balanced or empowering perspective?

5. Set Micro-Actions

Break big goals into ridiculously tiny steps. Want to start a business? Step one: brainstorm names. Want to run a marathon? Step one: put on sneakers. Action creates momentum.

Funny (But True) Self-Coaching Hacks

  • Name Your Inner Critic: Mine’s called Brenda. When she starts trash-talking, I imagine her in leopard print shouting from the side-lines — suddenly, she’s much less intimidating.

  • Give Your Future Self a Theme Song: Play it when you need motivation. Bonus points if it involves a hairbrush microphone.

  • Ask ‘Would I Say This to a Friend?’ We’re often crueller to ourselves than we’d ever be to others. Filter your self-talk through the “friend test.”

Are you thinking about your future-self? Read this post to see how you can start to embody your future-self today!

Why This Changes Everything

When you coach yourself consistently, you stop waiting for someone to rescue you, validate you, or tell you what to do. You become:

  • The author of your story.

  • The architect of your dreams.

  • The slightly eccentric but totally fabulous CEO of your own life.

That’s not just cute motivation — that’s real empowerment.

Final Thoughts

Self-coaching isn’t about fixing yourself; it’s about meeting yourself where you are and guiding yourself lovingly toward where you want to go.

It’s about laughing when you fall, celebrating when you rise, and remembering that you are — and always have been — your own greatest asset.

So go ahead, grab that notebook, give your inner critic a sassy nickname, and start having some heart-to-hearts with yourself. Future You is already cheering you on.


self-coachingfuture-self coachinglife coachingguild transformationwellbeing blogmindset hacks
blog author image

Jo Marshall

Jo Marshall is a seasoned growth mindset expert and transformational life coach, with nearly 30 years of experience. Specialising in personal development strategies, she helps people to reach their full potential, and achieve their dream life. Be it purpose or passion driven, Jo will have the answers and plans to get you on your way!

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Our Expert Instructors


Our instructors are industry professionals and thought leaders with years of experience in their respective fields. They bring not just theoretical knowledge, but practical insights and real-world examples that will help you apply what you learn immediately. Here at Guild, you're not just learning from textbooks – you're learning from the best in the business.

'The only real limitation on your abilities is the level of your desires. If you want it badly enough, there are no limits on what you can achieve'

Brian Tracy

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We understand that quality training shouldn't be out of reach for anyone. That's why we've designed our courses to be both accessible and affordable. With flexible scheduling and a range of pricing options, Elevate Learning ensures that everyone, from solo entrepreneurs to growing teams, can access the professional development they need.

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Frequently Asked Questions


We know that choosing the right training program is a big decision, and you may have some questions. Below, we've answered some of the most common questions we receive from potential customers. If you have any other queries, feel free to reach out to us directly.

Why should I join a live workshop instead of an online course? 

Live workshops offer a unique, interactive experience that pre-recorded online courses simply can't match. When you join a live workshop with us, you're not just a passive listener; you're an active participant. You'll have the opportunity to ask questions in real-time, engage in discussions with both the instructor and your peers, and receive instant feedback on your ideas and progress. This dynamic environment enhances your learning experience, helps you retain information better, and allows you to immediately apply what you've learned.

What is included in the workshops and masterclasses? 

Each of our workshops and masterclasses is designed to provide a comprehensive learning experience. This typically includes:

-Live Sessions: Interactive, instructor-led sessions where you'll dive deep into the subject matter.

- Course Materials: Downloadable resources such as workbooks, templates, and guides that complement the live sessions and provide additional learning opportunities.

- Practical Exercises: Hands-on activities and exercises that help you apply what you've learned in real-world scenarios.

- Q&A Opportunities: Dedicated time for questions and answers, ensuring you can clarify any doubts and deepen your understanding.

- Access to Recordings: If you miss a live session, or simply want to revisit the content, you’ll have access to recordings of the workshops for a limited time.

Are your workshops suitable for beginners?

Absolutely! Our workshops and masterclasses are designed to cater to a wide range of experience levels. Whether you're a complete beginner or an experienced professional looking to sharpen your skills, you'll find value in our courses. Each session is structured to be accessible, while also offering advanced insights for those looking to dive deeper.

How do I know which course is right for me?

We offer a diverse range of courses, each tailored to meet specific learning objectives. To help you choose the right one, we recommend considering your current skill level, your professional goals, and the areas where you feel you need the most development. If you're still unsure, our team is always available to provide personalized recommendations based on your needs.

What technology do I need to participate in a workshop?

Participating in our live workshops is easy and doesn't require any special technology. All you need is a device with a stable internet connection, a camera/webcam (if you wish to interact visually), and a microphone or headset. We use Zoom for our sessions, and you'll receive detailed instructions on how to join once you register.

What happens if I miss my workshop?

We understand that sometimes plans change. If you miss your workshop, you will be given limited access to the recording within 24 hours of the session taking place. Alternatively, we can sometimes transfer your registration to another upcoming workshop at no additional cost if you notify us by no later than 48 hours before the start of the workshop. Please check our full terms and conditions for more details.

Will I receive a certificate after completing a workshop?

Yes! Upon successful completion of any workshop or masterclass, you'll receive a pdf certificate. This serves as a formal recognition of your new skills and can be a valuable addition to your professional portfolio.

Do you offer team training and coaching?

Yes. Our workshops are a great way for teams to learn and grow together. We offer special group rates and can even arrange customised sessions tailored to your team's specific needs. Contact us to discuss your requirements and we'll help set up a program that works for your group.

How do I sign up for a workshop or masterclass?

Signing up is easy! Simply browse our workshop bookings calendar, select the workshop or masterclass that interests you, and follow the registration prompts. Once registered, you'll receive a confirmation email with all the details you need to get started.

What our customers are saying:

Here are a few of our testimonials from our valued and satisfied learners:

When I enrolled on the Confidence Code and Imposter Syndrome workshops I was out of work and looking for new skills to learn and help me. I have now secured my dream job off the back of these and other workshops. I would not use any other training company now.

Michelle Yates, Gosforth, Newcastle-Upon-Tyne

I cannot thank Guild Transformation enough for the skills I learned in the Self-Coaching workshop. It really helped me on my path to setting up my own business and understanding how I can best help myself moving forwards. I look forward to the online course being released!

John Taylor, Saddleworth, Lancashire

I have completed three workshops with Guild Transformation now, and will completing many more. The delivery and content are second to none. They have helped a lot with my role as a head of department teacher.

Kirsty Thompson, Preston, Lancashire

Our workshops and courses are designed and delivered by industry experts, with a wealth of experience and proven results in their respective fields.

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